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Digital Adoption Glossary

  • Product Launch
    - A product launch is a strategic event designed to introduce a new product or service to the market. It involves meticulous planning, market research, and marketing efforts to generate buzz, capture market share, and build brand equity.
  • Learning Management System (LMS)
    - A learning management system (LMS) is a software application that simplifies the administration, delivery, and tracking of educational courses, training programs, or learning and development (L&D) initiatives within an organization.
  • Plan-Do-Check-Act (PDCA) Cycle
    - The PDCA cycle, also known as the Deming Cycle or Plan-Do-Check-Act cycle, is a systematic method for continuous improvement in organizations. It involves planning a change (Plan), implementing it (Do), evaluating results (Check), and making adjustments (Act) to enhance efficiency and quality.
  • Force field analysis
    - Force field analysis, developed by Kurt Lewin, evaluates forces for and against change within organizations, facilitating informed decision-making and effective implementation strategies. It helps identify obstacles and drivers crucial for change success.
  • Behavioral Analysis
    - Behavioral Analysis involves systematically studying and evaluating individuals' actions and reactions to understand behavior patterns. It applies observations, testing, and analytics to tailor interventions in business, healthcare, education, and other fields for improved outcomes and decision-maki
  • Push Notification
    - Push notifications are brief messages sent from mobile apps or websites to users' devices. They deliver timely updates, reminders, or personalized information directly to users' screens, enhancing engagement and interaction without requiring users to open the app.
  • Product Roadmap 
    - A product roadmap is a strategic document outlining a product's vision and direction. Created by product managers and stakeholders, it aligns goals with business objectives, communicates key milestones, and prioritizes features. It evolves based on feedback and strategy changes.
  • Hotspots
    - In project management, hotspots are critical areas where issues or risks are concentrated. They require extra attention to prevent an impact on success. Identifying and managing hotspots ensures objectives are met within scope, budget, and timeline.
  • Configure, Price, Quote (CPQ)
    - CPQ (Configure, Price, Quote) software automates product customization, pricing, and quote generation. Integrating with CRM and ERP systems, it reduces errors, speeds up sales, and improves efficiency, enhancing customer experience and sales performance.
  • Product Management
    - Product management guides a product from idea to end. Product managers plan, develop, and improve products to meet customer needs and business goals. They work with teams like engineering and marketing.
  • Gamification
    - Gamification uses game elements like points, leaderboards, and rewards in non-game settings to increase engagement and motivation. In business, it improves employee training, customer loyalty, and productivity.
  • Software Implementation
    - Software implementation is adding new software to a company’s system through planning, testing, and training. It ensures the software works well, improves processes, and helps achieve goals.
  • Performance Tracking
    - Performance tracking measures how well individuals, teams, or companies perform by collecting and comparing data against goals. It highlights strengths and areas for improvement, aiding better decision-making.
  • Knowledge Retention
    - Knowledge retention preserves important information and skills within a company. It involves saving key data, training new staff, and promoting knowledge sharing, leading to better work and innovation.
  • Digital workspace
    - A digital workspace combines apps, data, and tools, enabling employees to work from anywhere. It includes cloud storage, virtual desktops, and chat platforms, making teamwork and communication easier.
  • Digital Tools
    - Digital tools are software and online resources that simplify tasks, boost productivity, and enhance collaboration. Examples include word processors, project management software, and CRM systems.
  • Digital literacy
    - Digital literacy means effectively using digital devices and the internet, including finding, understanding, and sharing information. It involves basic skills like browsing and advanced skills like data management.
  • Customer Success
    - Customer success ensures customers are happy and achieve their goals using a company's product or service. This involves proactive support, personalized help, and ongoing engagement, like onboarding and training.
  • User Satisfaction
    - User satisfaction refers to how happy people are when they use a product or service. It depends on how easy it is to use, how well it works, and if it meets their needs.
  • Microlearning
    - Microlearning delivers training in short, focused segments, such as videos or quizzes, perfect for busy employees. It reinforces knowledge, closes skill gaps, and enhances on-the-job training without disrupting work.
  • Technology integration
    - Technology integration uses digital tools to streamline work and improve collaboration. It includes software for organizing tasks, file sharing, and communication. This makes tasks faster and more efficient, allowing employees to focus on important work. Integrating technology helps businesses stay